Position Overview:

We are looking for a proactive, detail-oriented, and strategic Business Analyst (BA) to drive the success of high-impact digital projects. In this role, you won’t just act as a liaison-you’ll own the business side of the project, from requirement gathering and stakeholder alignment to ensuring successful delivery in collaboration with technical and product teams.

As a BA, you will be expected to take initiative, drive clarity, and maintain control over workflows and expectations. You will work closely with TPMs, Solution Architects, Developers, and Clients to ensure that business objectives are delivered with precision, traceability, and measurable success.

Key Responsibilities:

Project Leadership, Ownership, Stakeholder Engagement

• Take end-to-end ownership of the business roadmap, aligning goals, scope, and delivery timelines.
• Drive clarity, pace, and coordination across technical, QA, and stakeholder teams.
• Ensure the business case is clearly defined, tracked, and delivered as committed.
• Serve as the single point of contact for business requirement discussions and follow-ups.
• Understand client business models, workflows, and objectives to propose efficient and scalable solutions.

Requirement Gathering, Documentation Workflow Design & Validation

• Conduct stakeholder interviews, workshops, and discovery sessions to extract well-defined and validated requirements.
• Prepare and maintain high-quality documentation including Business Requirement Documents (BRDs), Functional Specifications, Use Cases, Acceptance Criteria, and Change Logs-ensuring each document is accurate, complete, and version-controlled.
• Structure documentation to anticipate edge cases, dependencies, and exception flows-with an unwavering focus on detail, consistency, and traceability.
• Maintain requirement traceability throughout the development lifecycle and ensure updates are promptly reflected across all artifacts.
• Translate business requirements into clear, logical workflows and data models.
• Support wireframes and prototypes using tools like Figma, Miro, or Balsamiq.
• Coordinate with QA teams to ensure coverage of all business scenarios during testing.

Cross-Functional Alignment & Execution Support

• Partner with TPMs to monitor milestones, dependencies, and blockers across teams.
• Define and track success metrics, KPIs, and SLA adherence for every major initiative.
• Participate in sprint planning, backlog grooming, stand-ups, and retrospectives to ensure business continuity and progress tracking.
• Maintain requirement traceability throughout the development lifecycle and ensure updates are promptly reflected across all artifacts.
• Translate business requirements into clear, logical workflows and data models.
• Support wireframes and prototypes using tools like Figma, Miro, or Balsamiq.
• Coordinate with QA teams to ensure coverage of all business scenarios during testing.

Required Skills and Competencies

Documentation & Process Precision

• Strong command over documentation standards, with meticulous attention to detail in structuring flows, edge cases, and change logs.
• Ability to anticipate gaps and proactively structure requirement clarity to reduce downstream issues.
• Ability to break down complex business scenarios into logical, actionable solutions.
• Skilled in process modelling, impact analysis, root cause identification, and workflow optimization.

Product & Technical Acumen

• Familiarity with API flows, databases, data modelling, and non-functional requirements.
• Understanding of Agile development, MVP strategy, and release planning in SDLC environments.
• Proficiency in JIRA, Confluence, Excel, and tools for visual process representation.

Communication & Leadership

• Clear, concise communication with both business and technical stakeholders.
• Ability to influence without authority and drive consensus across conflicting priorities.
• High emotional intelligence and an ownership mindset to lead delivery through collaboration.

Required Skills & Experience

• Bachelor’s or Master’s degree in Business Administration, Information Systems, Engineering, or a related field.
• 4–7 years of experience in a Business Analyst role, preferably within tech, digital, or product-led environments.
• Demonstrated ability to own, lead, and drive business objectives across cross-functional delivery teams.
• A strong sense of structure, urgency, and ownership, coupled with curiosity and a growth mindset.

This isn’t just another Business Analyst role — it’s an opportunity to be at the forefront of building a world-class engagement platform that’s transforming how brands connect with their ecosystem. You’ll work alongside passionate professionals, contribute to real- world solutions, and help shape a product that’s already making an impact across industries.

If you have a sharp eye for detail, a deep understanding of business and technology, and a desire to lead with clarity and purpose, we’d love to have you on board. Join us on this journey of building, scaling, and innovating – one meaningful engagement at a time.

Good to Have

• Experience working with Loyalty Programs, CRM systems, or Campaign Management Platforms
• Exposure to microservices architecture and cloud platforms like AWS or GCP
• Hands-on experience with SQL or data query tools for business validation and troubleshooting
• Familiarity with automation tools, AI-driven analytics, or predictive modeling concepts
• Certification in Business Analysis (e.g., CBAP, PMI-PBA) or Agile methodologies (e.g., CSM, SAFe)
• Experience using Figma, Miro, or Balsamiq to support UI/UX discussions and mockups
• Understanding of data privacy, security compliance, and performance optimization
• Prior experience in fast-paced startup or SaaS product environments
• Ability to create quick executive dashboards or reporting views using tools like Power BI, Tableau, or Google Data Studio
• Working knowledge of API testing tools like Postman or Swagger for validation and coordination with dev teams

Sounds Like You:

You thrive in conversations that go beyond transactional selling. You’re curious, analytical, and confident when navigating complex business needs. Building relationships with decision-makers across industries excites you, and you find purpose in delivering solutions that solve real challenges. You’re as comfortable crafting strategy as you are presenting it, and you believe success is built on persistence, insights, and personalized engagement. If you enjoy consultative selling, collaborative problem-solving, and have a drive to make every client interaction count — you’ll feel right at home here.

Why Join Us?

If you thrive in cross-functional environments, take pride in building structured, scalable systems, and enjoy owning outcomes from planning to post-delivery refinement — we’d love to work with you. Join us and help lead the charge in building a world-class engagement platform — engineered for performance, built for impact. We also offer our team members :

• A product-led, tech-first environment with modern architecture
• AI tools and automation to enhance delivery, insight, and performance
• Real ownership, fast-paced learning, and cross-functional collaboration
• A culture focused on clarity, accountability, and continuous improvement
• Flexibility through hybrid work in compelling circumstances